When Shakespeare wrote, "What's past is prologue" in The Tempest, he could never have imagined that the phrase would be used for a consumer promotion in China. But millions of Chinese understand perfectly why e-commerce giant Alibaba adopted it as a marketing slogan for its hugely successful Singles' Day. Read more
'I'm very reassuringly honest'
‘My settings of Europe and English visitors weren't really doing it for them, so we decided Scotland would be good. I thought an island would be great, because it's a small community, and it's an opportunity for my main character to get away from it all. The team at HarperCollins have been so supportive and enthusiastic... Read more