The Bridgerton books got a makeover inspired by the steamy Netflix adaptation-the latest in a long line of redesigns that show how tricky marketing romance can be.
Well, friends, it's been another tough year. But as we wind down 2021, it is useful to remember the good parts, the pleasures small and large that got us through. And yes, a beautifully designed book can be one of those pleasures-especially when we're still spending more time at home than perhaps we would like.
Last fall, the Codex Group, a book audience research firm, conducted an online test to gauge how effective different book presentations were at getting consumers to browse books. More than 50 new and upcoming titles were included as part of the test, and nearly 4,000 book buyers took part. Read more
Book designer and author Joel Friedlander takes a look at pitfalls self-publishers face when doing their own book formatting, and explains how to avoid these mistakes in the first place.
We all judge books by their covers. A cover is the most important piece of marketing for any book. Publishers know this, which is why they have entire departments devoted to the design of book covers. Art departments do tons of market research, A/B testing, and usually go through several designs before deciding on a direction for a cover.
If you're looking for the most anticipated books of 2019, chances are your search will start with Google and end at Amazon. Chances are even better that one book cover will consistently jump off the screen: Marlon James's Black Leopard, Red Wolf, its graphic white title entwining with a writhing, jewel-toned print of a shape-shifting beast. Read more
We often can't help judging a book by its cover - but author Jojo Moyes says cliched cover designs are stopping potential readers from picking up books they might like.
Books, on the whole, are designed so readers think they know what they're getting before they even read a word - especially when it comes to those by, or aimed at, women.
Covers sell books. But in the case of Hillary Clinton's memoir What Happened, you can't help thinking that the book's sales in the UK are despite the jacket treatment, not because of it. Whereas the US jacket oozes the gravitas you expect from the woman who stood up to Donald Trump, the UK jacket has all the power of a shrugged "meh".
Before I saw the cover of my second novel, I worried about it. My greatest fear was this: A woman, looking out to sea. Her back is to the reader. Her hair is thrown up in a vague style that if nothing else can be described as "timeless." Her stance evokes a wistful, feminine longing-for a man, perhaps, or for a dinner she doesn't have to cook.
Jason Aaron Baca is good-looking, not handsome like the Ryans (Gosling and Reynolds) or rugged like Daniel Craig, who is fetching in a tailored Tom Ford suit. But when Mr. Baca, 42, slipped on a pair of dark aviator glasses recently, he looked remarkably like Tom Cruise in "Top Gun." Read more
'I'm very reassuringly honest. It's a job as well as a calling. It's my living - I'm the chief breadwinner in my house. My husband is retired, he supported me through the two decades while I wasn't making enough to live on, and was doing all kinds of things to do with writing to survive - judging competitions, running workshops, appraising manuscripts.
‘My settings of Europe and English visitors weren't really doing it for them, so we decided Scotland would be good. I thought an island would be great, because it's a small community, and it's an opportunity for my main character to get away from it all. The team at HarperCollins have been so supportive and enthusiastic... Read more
For the past five years or so, I've read books on my phone. The practice started innocently enough. I write book reviews from time to time, and so publishers sometimes send me upcoming titles that fall roughly within my interests. Read more
The Guardian calls Irish-Indian poet Nikita Gill "Britain's most-followed poet on social media"-she has 780,000 Instagram followers and 180,000 TikTok followers, and her Instapoetry has been reshared by the likes of Khloe Kardashian, Alanis Morissette, and Sam Smith-and she has published seven volumes of poetry and two novels in the U.K. But she is far less known on this side of the pond. Read more
Nikkolas Smith knows a thing or two about book bans. The illustrator has created five picture books over the last three years-four of which have been yanked off library shelves. There's I am Ruby Bridges, about the civil rights icon; That Flag about the confederate flag; Born on the Water, which explores slavery; and The Artivist which features a child supporting trans kids.
Simon & Schuster has acquired the largest Dutch publishing group Veen Bosch & Keuning, including all of its publishers in the Netherlands and Belgium, as well as sister companies Thinium and Bookchoice.
The Publishers Association (PA) has criticised the government's response to a House of Lords report on AI, saying that it has failed to make "any tangible commitments to protect the creative industries against mass copyright infringement".
'I'm very reassuringly honest'
‘My settings of Europe and English visitors weren't really doing it for them, so we decided Scotland would be good. I thought an island would be great, because it's a small community, and it's an opportunity for my main character to get away from it all. The team at HarperCollins have been so supportive and enthusiastic... Read more